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Apple Vision Pro fails to ignite business interest – Computerworld


The level of interest interest from businesses to date can be described as “mediocre,” according to Lewis Ward, senior research analyst at IDC. “I think Apple has a lot to do on both a software and hardware front before the Vision Pro will become a ‘must have’ device, even at a pilot level, at the typical US business,” Ward said.

The Vision Pro is a new device category for Apple and a work in progress in many ways.

If rumors are to believed, Apple is already working on a cheaper version of the headset aimed at consumers, though this is likely to be at least a year away from release, with a proper follow-up Vision Pro device taking even longer.


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